Sabooz Home – About Sabooz – Website & Social Media Managed by Drafticode Sabooz, a stylish café and restaurant based in Bhubaneswar, partnered with Drafticode to establish a complete online presence — from a modern, responsive website to a highly engaging and consistent social media strategy. Sabooz wanted to connect with the city’s food lovers and build a premium lifestyle brand that goes beyond just dining — and Drafticode made it happen. Website Development by Drafticode Drafticode built a full-featured, elegant website for Sabooz that reflects their café’s ambiance, culinary creativity, and youthful energy. Our web design and development process focused on delivering both aesthetics and functionality — turning the digital experience into a virtual extension of the restaurant itself. Key Features of the Website: ✅ Fully responsive across mobile, tablet, and desktop ✅ Menu showcase with category-wise listing ✅ Photo gallery of ambience, dishes, and customer experience ✅ Contact & booking integration (call-to-action buttons, Google Maps) ✅ SEO-optimized content and fast loading performance The website not only introduced Sabooz to new customers but also became a destination for regulars to check menus, offers, and events. Social Media Strategy by Drafticode Drafticode took over Sabooz’s social media with a strategy focused on storytelling, visual appeal, and community engagement. The goal was to bring out the lifestyle aspect of Sabooz — not just food photography, but an overall vibe that aligns with Bhubaneswar’s urban culture. We worked on creating a vibrant Instagram presence for @saboozbbsr, with posts that felt fresh, premium, and made people crave the Sabooz experience. What Drafticode Delivered on Social Media From content planning to design, caption writing, and performance tracking — Drafticode managed Sabooz’s social media with consistency and creativity. Every post was designed to match their café’s tone and voice, bringing out their menu highlights, ambience, and customer moments. Key Deliverables: 🍔 Food Highlights: Close-up shots and reels of top-selling dishes and drinks 🛋️ Ambience Shots: Posts showing interiors, lighting, and vibe 📅 Event Promotions: Posters and stories for live music nights, special weekends, and seasonal offers 🥂 Reel Creation: Short videos capturing plating, chef specials, and customer experiences 🧠 Hashtag Strategy: Location-based and food-related hashtags for visibility 📈 Insights Tracking: Weekly performance reviews and post optimization With a clear content calendar and a well-defined brand tone, Drafticode transformed Sabooz’s Instagram feed into a visual treat and lead magnet. Visual Branding by Drafticode Visual consistency and brand identity were key to Sabooz’s digital image, and Drafticode designed every post with attention to detail. Our creative direction included: 🎨 Use of earthy tones and minimal overlays to match the café’s theme 🥗 High-resolution photography for food and beverage posts 📱 Reels with trending audio for youth engagement 🎉 Festival and event posts that combine tradition with modern design 🧩 Grid layout planning for a balanced, aesthetic profile Every creative was aligned with Sabooz’s premium yet cozy positioning, making it memorable for both new and returning followers. Engagement Strategy by Drafticode At Drafticode, we believe that engagement is as important as visuals. For Sabooz, we implemented a strategy that encouraged interaction and local community participation. Engagement tactics included: 📊 Story polls and quizzes 🥳 Celebratory posts featuring customer milestones (birthdays, parties, etc.) 💬 Comment-based giveaways 🔁 Re-sharing customer-tagged stories for credibility 📍 Geo-tagging and local influencer collaboration The result? An active and growing follower base that felt connected to the brand. Results Achieved by Drafticode Thanks to a strong combination of website development and social media handling, Sabooz saw major growth in both digital visibility and footfall. Impact: Increased website traffic with better Google rankings Rise in table bookings and event inquiries through web and social CTAs Higher Instagram engagement and local follower growth Stronger brand identity in Bhubaneswar’s café scene Enhanced recall value through consistent content and tone Sabooz is now a lifestyle brand, not just a café — and Drafticode helped shape that identity. Why Sabooz Chose Drafticode Sabooz chose Drafticode for our ability to offer both technical development and creative marketing under one roof. Our team understood their vision and executed it through: A stylish, functional, and SEO-ready website A youthful, branded, and performance-driven social media presence Reliable, responsive support and regular collaboration Whether it was a last-minute event promo or a seasonal website update, Drafticode delivered with speed and creativity. Explore Sabooz Online 📸 Instagram: @saboozbbsr🌐 Website: Designed & Developed by Drafticode Looking to Build Your Digital Brand? Whether you’re launching a café, restaurant, or any lifestyle brand — Drafticode can help you create a website and manage your social media professionally and creatively. 📩 Start your journey with us today at https://drafticode.com